01
Brief translation
Convert campaign language into search criteria without flattening the strategy.
Audience and market · Category and keywords · Platform and format · Reach and outcome
For agencies
Turn client briefs into creator discovery, fit analysis, decision-ready reports and personalized influencer outreach across markets and platforms.
More briefs, clearer reasoning, less research drift
Client brief · Gen Z skincare · India + UAE · Reels + Shorts · Evidence required
Frame the client decision
Capture the market, audience, message, channel and constraints before the first search begins.
Research in a shared model
Apply consistent filters and review the same evidence across strategy, research and account teams.
Report, reach out and hand off
Give clients an inspectable report, prepare relevant outreach and preserve the approved reasoning through campaign execution.
Plain answer
Built forinfluencer marketing platform for agencies
Bring one client brief to explore a focused MovesThem early-access pilot. Agree on the search scope, supporting evidence, reviewer and output before work begins. A useful client handoff keeps candidate rationale, content sources, audience evidence, unknowns and outreach drafts together; confirm which parts are assisted and which are available in the current product.
Workflow requirements
Client brief · Gen Z skincare · India + UAE · Reels + Shorts · Evidence required
01
Convert campaign language into search criteria without flattening the strategy.
Audience and market · Category and keywords · Platform and format · Reach and outcome
02
Reuse a consistent search model while adapting the details for each market.
Creator country · Audience country · City and language · Cross-border reach
03
Keep the evidence and trade-offs visible when the list moves between teams.
Relevant content · Performance signals · Known limitations · Decision notes
04
Move approved creators into personalized outreach and the next campaign workflow with the client context intact.
Personalized message drafts · Contact availability · Approval state · Response and next action
Connected workflow
AI becomes useful when every strategist, approver and outreach owner can see which question was asked, which evidence mattered and what should happen next.
Convert campaign language into search criteria without flattening the strategy.
Reuse a consistent search model while adapting the details for each market.
Keep the evidence and trade-offs visible when the list moves between teams.
Move approved creators into personalized outreach and the next campaign workflow with the client context intact.

Connected intelligence
Useful answers
It gives agency teams a shared path from brief to search to shortlist. The same criteria and evidence can move across strategy, research, accounts and client review, reducing the context loss that happens when discovery lives in disconnected tabs and spreadsheets.
Answer 01Yes. The search model separates creator market, audience market, city and language, allowing teams to preserve one campaign strategy while adapting the creator pool for each region.
Answer 02Yes. Keywords can capture a product problem, community, behavior, content style or narrow niche. They can then be combined with category, audience and performance filters and checked against relevant content evidence.
Answer 03Yes. MovesThem is designed to preserve the client brief and creator rationale through personalized outreach preparation, approvals, follow-up and campaign handoff. Early-access automation is introduced progressively with human control.
Answer 04Give the client each candidate’s profile, campaign fit, supporting content, audience evidence, outstanding questions and a clear advance, hold or reject decision. Keep the reviewer and date with the record. Agree on the pilot handoff format; a downloadable review is not a claim that a self-service client portal is available.
Answer 05Start by sharing a real campaign brief. The team confirms supported platforms, markets, available evidence, delivery scope and access terms before a pilot. The public search interface illustrates the workflow; it is not an instant self-service search. Free planning tools are available without an account.
Answer 06Sources
Defines how landing-page claims, limitations and review ownership are recorded.
MovesThem Research Desk · Accessed 2026-08-25
Change log
Initial substantive landing-page review recorded.
Clarified early access, content evidence, audience verification and the review worksheet.
Next step
Tell us who you need to find, the audience and the market. We will show you how AI turns that query into filters, results, analysis, reporting and outreach without hiding the evidence.
Continue the workflow